US rapper and songwriter Kendrick Lamar has collaborated with Reebok Classic on its Club C capsule collection, and stars in the brand's spring/summer 2017 Hold Court campaign.

Lamar commented 'The Club is one of my favourite sneakers.... It's a sneaker that makes you feel a certain way when you put it on. Fearless; confident; holding court. I put pressure on myself to reach a certain level of success, and the shoe represents that. Being passionate, having the desire and hunger to be successful in whatever court you're in'.